What is the purpose of the disavow tool in Google Search Console?

SEO Fundamentals Medium

SEO Fundamentals — Medium

What is the purpose of the disavow tool in Google Search Console?

Key points

  • The disavow tool is used for managing backlinks
  • It helps prevent manual penalties from Google
  • It is specifically for harmful or spammy backlinks
  • Disavowing does not remove pages from Google's index
  • It is not related to blocking competitors in Google Ads

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