What is ‘data thresholding’ in GA4 and when does it trigger?

Google Analytics GA4 Hard

Google Analytics GA4 — Hard

What is ‘data thresholding’ in GA4 and when does it trigger?

Key points

  • Data thresholding suppresses data to protect user privacy
  • Triggered when Google Signals is enabled with small user counts
  • Prevents identifying individual users in reports
  • Withholds or aggregates rows to maintain anonymity

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