What is the difference between dofollow and nofollow links in terms of SEO value?

SEO Fundamentals Medium

SEO Fundamentals — Medium

What is the difference between dofollow and nofollow links in terms of SEO value?

Key points

  • Dofollow links pass link equity, while nofollow links do not
  • Nofollow links include a rel='nofollow' attribute
  • Google may use nofollow links as hints, but they don't directly pass link equity

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